Last year in the month of October, a new and an innovative campaign was seen, Starbucks was in limelight, due to its ‘out-of-the-box’ public relations campaign. Tweeting a coffee handle on twitter, one stands a chance to win a gift card of worth $5 for his/her family or friends.
This kind of activity resulted in a multiplying effect and around 54,000 customers benefitted from the move. Moreover, it has provided base for future marketing activities as well. An activity which incurs less cost and gives much more than anticipated can become a huge success in coming times, says Ronn Torossian. Ronn Torossian world famous Public Relation Specialist has made a mark in this area and he has been able to pursue in other fields like real estate, technology, corporate world as well. He is regarded as modern world “Social Media Manager” and need for professionals like Torossian has become an essential.
Example, American Airlines has adopted this concept to increase not only the revenue but to have a sense of engagement with customers as well. Customer Engagement, satisfaction, as well as retention are the concepts that have become talk of the town and these activities are planned meticulously and outsourced to professionals like Torossian, who are in demand all-round the year due to their credentials earned.
This kind of activity resulted in a multiplying effect and around 54,000 customers benefitted from the move. Moreover, it has provided base for future marketing activities as well. An activity which incurs less cost and gives much more than anticipated can become a huge success in coming times, says Ronn Torossian. Ronn Torossian world famous Public Relation Specialist has made a mark in this area and he has been able to pursue in other fields like real estate, technology, corporate world as well. He is regarded as modern world “Social Media Manager” and need for professionals like Torossian has become an essential.
Example, American Airlines has adopted this concept to increase not only the revenue but to have a sense of engagement with customers as well. Customer Engagement, satisfaction, as well as retention are the concepts that have become talk of the town and these activities are planned meticulously and outsourced to professionals like Torossian, who are in demand all-round the year due to their credentials earned.
No comments:
Post a Comment